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Find out about all the news and news about Yield & Revenue Management

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What can I do to improve my score on Booking?

According to the OTA statistics: "Accommodations with 100% score, have 18% more bookings than accommodations that do not have full content."   Knowing this remarkable information, what can we do to have the best score on Booking.com? All sales channels, including this OTA, have their own methodology to calculate their socre. However, all are based on the same factors: guest reviews, upload...

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The evolution of Revenue Management is one of the most commented topics in the hotel sector and tourist accommodation. The use of technology Big Data in the processes of descriptive and predictive analysis, the improvements in technology and a better training of executives and professionals in Revenue Management, among other factors, are generating an enormous interest of the sector towards this specialization. Read more…

Key factors to increase a Hotel Revenue using Up-selling & Cross-selling techniques

Nowadays, nobody in our sector has any doubt whatsoever about the importance of increasing revenues beyond the ones directly generated through bookings.

Among the different strategies of Revenue Management for Hotels, Up-selling and Cross-selling are selling techniques that aim to incite the client to purchase more expensive products or services, or even accessories that complement the product or service already acquired. Read more…

FEATURED NEWS

What can I do to improve my score on Booking?

According to the OTA statistics: "Accommodations with 100% score, have 18% more bookings than accommodations that do not have full content."   Knowing this remarkable information, what can we do to have the best score on Booking.com? All sales channels, including this...

read more

GOPPAR, definition, estimation and how to optimize it

Tourism sector and hotel business in its different expressions, have lived its particular golden age these last years according to the occupation data recorded in Europe, Asia and America. However, many experts of tourist accommodations are skeptical about these...

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Advantages of outsourcing Revenue Management

Are the results of your establishment the best you could have? If analyzing your historical data, you realize that there is some room for efficiency improvements, the figure of Revenue Manager may be the solution to your problems. Why should you outsource your Revenue...

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